Luella Delano

Voted World's Funniest Copywriter—I killed all the others.

Since 2006, I’ve been executing stories and writing strategies as a remote copywriter and marketer. I write email and web copy in addition to SEO blogs, interpret metrics, build content calendars, and provide various digital marketing services. I've been a remote assistant, a copy editor, an affiliate manager, and beyond. There isn't much I haven't done in the internet marketing space. I have written copy for, designed, and managed a LOT of email campaigns.

Roses Are Red, Revenue Is Due…

Show some love for your revenue with a Complimentary Billing Analysis.

Your insurance collections need attention too! Many practices unknowingly lose thousands in uncollected insurance claims. Are you really collecting everything you’ve earned?

This Valentine’s season, we’re treating you to a Complimentary Billing Analysis.

❤️ Find lost revenue opportunities
❤️ Identify common billing inefficiencies

❤️ Get insights on improving insurance collections
California Medical Billing •

Weighing the Costs of Medical Billing Outsourcing in California | California Medical Billing

The market for medical billing outsourcing in California is expected to grow at an 11.56% compound annual rate until 2030. This reflects the increasing popularity of outsourcing solutions and evolving industry standards.


That’s because outsourcing your billing activities can offer numerous advantages, including cost savings, improved efficiency, and reduced administrative burdens. However, understanding the associated costs is crucial to making informed decisions about your billing operations...
California Medical Billing •

California Emergency Physicians Billing Is Harder than You Think | California Medical Billing

California emergency physicians billing is even more complex than general medical billing. 


Emergency care is a critical component of the state healthcare system, providing life-saving treatment to millions of patients each year. However, the billing process for emergency physicians in California is far more complicated than in other medical specialties. Unlike scheduled visits, emergency care often involves treating patients without prior knowledge of their insurance status. Obviously, this...
California Medical Billing •

Surviving Medical Billing Audits in California | California Medical Billing

Medical billing audits in California can be  a cruel necessity. The transition in 2015 to ICD-10 coding prompted many healthcare organizations to review their claim processing methods. Even though that bird has flown, auditing in healthcare organizations is the new normal. 


In any case, every practice should understand billing audits and choose the ones that fit their needs best. If you’re uncertain about billing practices, areas of risk, or growth opportunities in your practice, it’s time to...
California Medical Billing •

Deteriorating Medicare Physician Payments in California | California Medical Billing

If you are concerned about declining Medicare physician payments in California, you’re not wrong. Physicians are facing a fifth consecutive year of possible Medicare payment reductions unless Congress intervenes. These cuts come as medical practice costs rise, with a projected 3.6% increase in the Medicare Economic Index (MEI) for practice expenses in 2025 by the Centers for Medicare and Medicaid Services (CMS).


These cuts are mostly due to the expiration of a temporary increase and payment f...
California Medical Billing •

Hidden Problems with Offshore Medical Billing Services | California Medical Billing

Offshore medical billing services have recently gained traction for administrative operations in healthcare. In fact, numerous practices have outsourced their billing and coding operations overseas in an effort to reduce costs. However, instead of saving money, these practices often experience increased losses.Medical billing processes become more complicated every year. To address these challenges, many healthcare facilities have started working with third-party medical billing service provider...
Seven Coffee Roasters •

Uncovering the Secret of Kona Coffee Roasters

Kona coffee roasters have gained a reputation for providing what is possibly the world’s best coffee. However, is it really worth the hype?
Yes. Yes it is.
Grown only in Hawaii's Kona region, this delicious coffee is indeed a rare brew. Kona coffee is known for its excellent quality and chocolatey flavor. But finding genuine, high-quality Kona can be tough. So what should you know before going to Hawaii—or buying from Kona coffee roasters online?
Kona coffee’s story goes back over 200 years. To...
California Medical Billing - Medical Billing & Con •

Successful Revenue Cycle Management in California

Revenue cycle management in California is the blood, brain, and brawn of your medical practice. Without it, money doesn’t flow, and the practice fails to thrive.
Revenue cycle management (RCM) refers to the financial system that medical organizations use to manage all billing and revenue collection operations for medical services. It begins the minute a patient makes an appointment and finishes after the patient account is cleared through patient payments, insurance payments, or contractual adju...
California Medical Billing - Medical Billing & Con •

Inside Medical Billing Services in California

It’s no secret that medical billing services in California can provide welcome relief to healthcare providers by managing the financial side of running a practice. However, what these companies actually do is a bit of an enigma to many.
Medical billing encompasses a number of complex processes aimed at securing prompt and accurate payments for physicians and other healthcare providers. This includes generating claims using codes, verifying patient insurance coverage, and meticulously following u...
California Medical Billing - Medical Billing & Con •

Medical Billing Laws in California Compliance Essentials - California Medical Billing

To say that the list of medical billing laws in California is extensive would be an understatement. Navigating the tangled—and always-evolving—web of billing rules and regulations for our state can easily become overwhelming, even for the most experienced providers.
If you and your staff are not familiar with the very latest medical billing laws in California, it’s easy to make mistakes. This can have disastrous implications for your practice.
Let’s examine several key medical billing regulation...
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